A data management platform (DMP) is a unifying platform to collect, organize and activate first-, second- and third-party audience data from any source, including online, offline, mobile, and beyond. It is the backbone of data-driven marketing and allows businesses to gain unique insights into their customers.

There is data, but it is scattered. I don't know what to use
I manage a website, but I don't know how to use it effectively
I want to validate our creatives more effectively

Integrated data management
Web access analysis
Creative banner creation and verification